ABOUT NEW ERA CHICKENS

At New Era Chickens we produce and distribute frozen, fresh and value added poultry products to a selected group of customers in South Africa. With innovative ideas, leading technology and strategic partnerships we help to ensure economic prosperity, food security and a sustainable future. 

With more than 25 years of experience in the poultry industry, our primary focus has always been quality, service and forming and maintaining long term relationships with our suppliers and consumers.

New Era Chickens was established in 1996 with our core focus at the time being portion controlled poultry supply to the mining industry. In 2006 we built a state of the art production facility in Modderfontein and in 2018 expanded to an advanced cold storage and distribution facility in Chloorkop and a tertiary production facility in Worcester. 

Being an integrated value chain company in the agro-processing sector, we believe in an organisational culture and a team working towards a shared goal: to supply all South Africans with exceptional quality products at affordable prices.

We support local suppliers and manufacturers and all of our staff are employed from the community in the surrounding areas. We invest in and develop our employees and therefore provide in-house and on the job training to all of our staff members.

This includes but is not limited to food safety, occupational health and safety, equipment, vehicle and machinery training, and specific task training. Our assets, hardworking staff, resources and topnotch technology enables us to deliver to our customers on a national level. 

At New Era Chickens we pride ourselves on our ability to adapt and improve – always working on new and innovative ways to stay on top. With a great understanding of our customers’ needs, we aim to always move forward and create deliciously new and relevant products.

In recent years we have carved a niche – working alongside the retail, restaurant and hospitality sectors. With our bespoke meal solutions we continuously meet our markets demands and exceed expectations. 

We pursue and reward excellence, innovation and efficiency across all platforms. So partner with a leader in food security. We are New Era Chickens.